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You’ve seen the 2018 Mazda3, right? Say what? You haven’t? Well then, by all means, get yourself to Beach Mazda so you can see it for yourself! If you don’t, you’re going to miss out on a test driving the best selling Mazda in the world! more People First Priority It’s no secret that Mazda’s philosophy of putting people first is a top priority for the company. The new standard features of the 2018 Mazda3 prove that easily. There are new safety features as well as more accessible price points. However, the peace of mind you’ll receive from driving a 2018 Mazda3 is completely free! The 2018 Mazda3 is available in a sedan or a hatchback and is able to handle all kinds of life situations. The passengers will love the interior features, but the driver will seriously love the driving dynamics of the vehicle. Features of 2018 Mazda3 Here are just a few things everyone will love about the 2018 Mazda3: 2.0-liter four-cylinder, SKYACTIV™-G engine 155 horsepower at 6000 rpm 150-lb-ft torque at 4000 rpm 2.5-liter four cylinder SKYACTIV™-G engine 184 horsepower at 5,700 rpm 185 lb-ft torque at 3,250 rpm SKYACTIV™-MT 6-speed manual or SKYACTIV™-DRIVE 6-speed automatic Standard G-Vectoring Control vehicle dynamics enhancement PZEV emissions (50 state) Newly Standard Equipment for 2018: Smart City Brake Support is now standard on all Mazda3 models SKYACTIV™-G 2.5-liter engine (Touring) Rear deck lip spoiler (Touring) Dark silver finish 18” alloy wheels (new color)(Touring) Overhead console with sunglasses holder and illuminated vanity mirrors (drive and passenger) (Touring) Bi-LED headlights with auto leveling (Grand Touring) LED combination taillights and daytime running lights (Grand Touring) Updated Packages: BOSE/Moonroof/Satellite Radio Package includes Bose 9-speaker audio system SiriusXM satellite radio with 4-month subscription Grand Touring Premium Equipment Package adds: High Beam Control Lane Departure Warning System Lane-Keep Assist Mazda Radar Cruise Control, Smart Brake Support and Traffic Sign Recognition Safety and Security Highlights: Newly standard Smart City Brake Support Anti-theft engine immobilizer LATCH child seat safety tethers Rain-sensing windshield wipers (Touring & Grand Touring) Advanced Blind Spot Monitoring with Rear Cross-Traffic Alert Available Traffic Sign Recognition (Grand Touring) Check out Beach Mazda There’s a ton of great stuff in the 2018 Mazda3. Come see for yourself!  We currently have an excellent selection of the Mazda3 on the lot right now. By all means, call us today. We can have the Mazda3 that you like best pulled right up front. Everything will be set up for your very own VIP Test Drive Experience. Beach Mazda knows your time is valuable. With this in mind, we won't waste a minute of it. It is important to realize that these vehicle are extremely popular. By all means, give us a call today so we can get you behind the wheel of your own Mazda3

Has Mazda got a treat for you! Not too long ago, Mazda announced some really great updates to the 2018 Mazda MX-5 Miata soft top models. This only furthers the MX-5 Miata’s goal to provide the best-driving car in the world, regardless of price point. more New Soft Top Colors Now, for 2018, Mazda MX-5 Miata customer will have a new option when choosing a soft top. They will now be able to choose between Black and a brand new Dark Cherry color for their soft top. Also, Auburn-colored interior and Nappa leather seating surfaces are now available in the MX-5 Miata Grand Touring model. This was previously only available in the MX-5 RF Launch Edition. We know that the MX-5 Miata is known for its handling. But the soft top’s rear suspension and power steering have now been tuned to offer a greater ride. These new updates will also help to suppress much of the unwanted cabin noise. New Paint Colors Also new for 2018, the MX-5 Miata will be available in newly offered paint colors: Soul Red Crystal, Eternal Blue Mica and Snowflake White Pearl Mica. The Machine Gray Metallic is also now available. As usual, all MX-5 Miata models that are sold here in the United States will come with a 2.0-liter SKYACTIV™-G engine. That engine offers 155 horsepower and a SKYACTIV™-MT manual transmission. Also available will be a six-speed automatic transmission with paddle shifters. Arriving Soon We are expecting the 2018s to arrive here at Beach Mazda any day. All of us here at Beach Mazda are super excited to see the new Dark Cherry soft top in person. We have a feeling the picture won’t do it much justice compared to seeing it in person. For now though, we still have a few brand new 2017 models available. Give Beach Mazda a call today to schedule your VIP Test Drive Experience!

Contact Us The 2018 Mazda3 reviews are in! Edmunds calls the newest Mazda3 “entertaining and sporty to drive,” while Car and Driver considers the Mazda3 “one of our favorite cars,” particularly because of its design and upscale interior. Kelley Blue Book touts the Mazda3 for its “impressive standard features many tech-based active safety systems”. Read more of what the automotive experts have to say about Mazda’s latest iteration of its compact car! Performance “On the road, is not just competent; it’s actually entertaining and sporty to drive” (Edmunds). The new Mazda3’s performance is a thrill to drive largely because of: A standard 2.0L four-cylinder engine rated at 155 hp and 150 lb-ft of torque An optional 2.5L four-cylinder engine that makes 184 hp and 185 lb-ft of torque Your choice of a six-speed manual or a six-speed automatic transmission Innovative SKYACTIV™® TECHNOLOGY Features “Available as a 4-door sedan or a versatile 5-door hatchback, the new Mazda3 offers impressive standard features, many tech-based active safety systems, and a refined interior” (Car and Driver). From the start, the Mazda3 comes generously equipped, with features like: Bluetooth connectivity The Mazda CONNECT infotainment system with a 7-inch touchscreen Low-speed forward collision warning with automatic emergency braking Emergency telematics Optional Preferred Equipment package on the sedan, including heated mirrors and blind spot monitoring with rear-cross traffic alert At the top of the lineup, the Grand Touring provides: LED exterior lights A nine-speaker Bose surround-sound system Access to a Premium Equipment package that includes a heated steering wheel, paddle shifters for the automatic transmission, a navigation system, and Mazda’s i-Activsense suite of safety technologies like adaptive cruise control and a traffic sign reader Style “Its winning formula is simple and continues to win us over: sharp looks, a near-premium interior, and sublime driving dynamics” (Kelley Blue Book). The new Mazda3 certainly makes a statement on the road and in the cabin thanks to: Available leather upholstery Optional power sunroof Paint color options including Soul Red Metallic, Snowflake White Pearl Mica, and Eternal Blue Mica Mazda’s exclusive KODO design language An intuitive interior layout High-end sport seats Head to Beach Mazda for the 2018 Mazda3 Now that you’ve read the 2018 Mazda3 reviews, pick one out for yourself at Beach Mazda. Contact our team to schedule a test drive!

Off-road Mode? Off-road mode in a Mazda CX-5? “Off-road” and “Mazda” don’t usually end up in the same sentence. However, Mazda has really given us a super surprise hidden deep within the computer logic of the 2017 Mazda CX-5! The new off-road mode is a part of the i-ACTIV® all-wheel-drive (AWD) system in the 2017 Mazda CX-5. It’s designed for loose surfaces and deep rutted trails just off the beaten path. more All-Wheel Drive Mazda know it’s a challenge for the AWD system to know exactly how much torque to send to back wheels at every instant. Much of it depends on the condition of the roads. Are they slippery from a downpour? Has it been snowing? Is the road itself less than perfect? Is there any road to drive on at all? In order for the AWD system to get it right all the time, it must be able to sense the drive and the road in order to not lose traction. Traction control is a wonderful thing. But, what happens when you want to go off-road? Leaving the Pavement It’s possible that a crossover SUV like the 2017 Mazda CX-5 may never leave the road. However, Mazda knows that it’s not always the case. Sometimes families can go camping or just drive down a dirt road. The CX-5’s traction control will kick in, so what if you don’t want that to happen? According to Mazda: “In rare cases on uneven paths when a wheel could leave the ground, i-ACTIV AWD® will sense that wheelspin and lock the torque coupling so the front and rear wheels go the same speed." But on especially rough terrain, this might not be enough. Imagine a wobbly restaurant table with a matchbook wedged under its short leg to keep it from rocking. If you take that matchbook out, the air under that table leg is like the air under your tire in that diagonal twist. Now, what happens when the table rocks, and that leg comes down? The opposite leg goes up. The same thing happens in a diagonal twist. If one tire comes off the ground, the opposite tire also comes off the ground, or at least gets very light. What it Does So even if the torque coupling that drives power to the axles forces the front and rear tires go to the same speed, if one front tire and one rear tire are in the air, those airborne tires can still spin freely. To stop them, we have to use the traction control system to apply the brakes.  This stops tires from spinning, forcing torque over to the tires that are on the ground. In any other situation, we want the traction control system to apply the brakes as smoothly as possible, so there’s no interruption in the driver’s control of the car. But in situations where an abrupt power shift is necessary—like this diagonal twist off-road situation—pressing the “TCS OFF” button actually switches the CX-5 to a mode that simulates locking differentials via the brakes, sending power to the wheels on the ground.” So there you have it! The 2017 Mazda CX-5 has an off-road mode! Who knew?

Have you seen the 2018 Mazda3 yet? If you haven’t, you really should stop by Beach Mazda today and have a look for yourself. You’re going to be impressed. We just know it! more Ambitious The 2018 Mazda3 originated from an ambitious idea. The belief that is was possible to bring together the best Mazda has to offer into one vehicle. To create a car that could capture your attention at first glance with unique design. And to keep you intrigued with crafted details. A performance-oriented, nimble Mazda engineered to make you feel connected to the road. The 2018 Mazda3 achieves all of these things. That’s because every Mazda built is the best best Mazda. Attention Grabbing When you open the door, you’ll see it immediately. The 2018 Mazda3 certainly stand at attention. Sitting in the driver’s seat, you’ll see the center gauge light up and pulse as if it’s the car’s heartbeat. When you start the engine, the other gauges light up. And, when it’s its equipped, the Active Driving Display rises to greet you and projects vehicle information into your field of vision. The cockpit of the 2018 Mazda3 is designed to feel exhilarated and connected at the same time. There’s a forward focus design that keeps your attention focus on the road in front of you. More Information Here's a little bit more information about the 2018 Mazda3: Engines SKYACTIV™-G 2.0L (Sport) 155hp @ 6,000 rpm 150 lb-ft of torque @ 4,000 rpm SKYACTIV™-G 2.5L (Touring and Grand Touring) 184 hp @ 5,700 rpm 150 lb-ft of torque @ 3,250 rpm Transmissions SKYACTIV™-MT 6-speed manual transmission (standard) SKYACTIV™-Drive 6-speed automatic with manual-shift and Sport Mode (available) Fuel Economy EPA-estimated MPG (city/highway) Mazda3 Sport 4-Door: 27/37 Manual, 28/37 Automatic 5-Door: 27/37 Manual, 28/37 Automatic Mazda3 Touring and Grand Touring 4-Door: 25/34 Manual, 27/36 Automatic 5-Door: 25/33 Manual, 26/35 Automatic Cargo Volume 4-Door trunk volume 12.4 cubic feet 5-Door cargo volume, rear seats up 20.2 cubic feet 5-Door cargo volume, rear seats down 47.1 cubic feet Visit Beach Mazda The 2018 Mazda3 is truly a great vehicle. Come see for yourself here at Beach Mazda. We’re waiting to hear from you!

2018 Mazda Drive for Good Have you heard of the 2018 Mazda Drive for Good program? It’s one way that Mazda is able to give back to their communities. To date, Mazda has given back over $15,000,000 to charities like the American Heart Association and St. Jude Children's Research Hospital. In the last four years, Mazda employees have also provided 262,839 hours of volunteer service to their communities. That equates to 30 years of worth community service! Now there are even more plans for the future. Keep reading for the details. more Re-commitment Mazda recently announced their re-commitment to the 2018 Mazda Drive for Good, their annual charity program. Now going into its 5th year, Mazda plans on providing monetary donations to four national charities and another 42 local charities. How awesome is that? Mazda has made a $5 million commitment to the communities where it does business, like right here in Myrtle Beach! Also in 2018, Mazda employees and dealers will spend 50,000 hours as volunteers in their communities. That’s over an additional five years worth of community service! “Our Mazda Drive for Good program started in 2013, as a way to unify Mazda owners, dealerships and employees around causes that are important to them,” said Masahiro Moro, president and CEO of MNAO. “What started as a winter charity event, evolved into a true way-of-life for many of our dealer partners and employees. We are proud to announce our recommitment to our local communities, and the non-profits that truly make a difference in people's’ lives, each and every day.” Beach Mazda Beach Automotive Group is so proud and honored to be a part of the Mazda family. Not only are we a part of this great company, we’re also glad to be in the position where we can give back to our own community. We look forward to all the great things we can do for Myrtle Beach and surrounding areas. Please check back with us every so often for updates about what we’re doing in the community. We can't wait to see what the 2018 Mazda Drive for Good produces this year!

Do you know what Full Circle Service Report Card is? Keep reading to learn some important service information! more Full Circle Service Report Here at Beach Mazda, and at all Mazda Dealership across the globe, your vehicle gets something special when you bring it in for service. It’s called the Full Circle Service Report Card. If you’ve been in our service department before, you’ve gotten the report. In fact, you get the Full Circle Service Report Card each and every time your vehicle visits the service department. Better yet, it’s a free service Mazda offers so you’ll always know what’s going on with your vehicle. On Each Visit No matter the reason your Mazda vehicle is in service department, your vehicle will always receive a Full Circle Service Report Card. At the end of your service visit, you will receive the report card form where your service advisor and/or service technician will have checked the following items on your vehicle: Interior/Exterior Windshield for cracks, chips and pitting Wiper blades/inserts Washer spray and wiper operation Horn, interior and exterior lights HVAC operation Parking brake State inspection due date (if applicable) Under Hood Check & Fill Windshield wiper fluid level Brake fluid level/condition Automatic transmission fluid level Power steering fluid level/condition Coolant recovery reservoir level/condition Engine oil level/condition Cooling system for visible leaks and damage Drive belts Oil and/or fluid leaks Air filter Under Vehicle Constant velocity (CV) drive axle boots, as well as Clutch operation (if equipped) Steering, steering linkages/wheel play/bearings, as well as Suspension (shocks/struts for bounce/leaks/damage) Exhaust system (leaks, visible damage, loose parts) Brake line, hoses Beach Mazda Service After all of that is complete, your service advisor will then go over what require immediate attention and what you may want to keep an eye upon. If you don’t understand something, or if you have questions about the Full Circle Service Report Card, please talk to your Mazda Service Advisor! Beach Mazda’s advisors and technicians are specifically trained to work on YOUR Mazda vehicle. Call us now to schedule your next service appointment!

Beach Mazda is spreading some Christmas spirit at the beach this year! We hope your holiday is special and bright! more Christmas Spirit Poem by Paul Moosberg Put up a splash of Christmas spirit Put in a dash of love Stir up the sounds ‘till you can hear it Sing out to those you love Christmas, Christmas, you can fill me Up with Christmas cheer Christmas, Christmas, you fulfill my Spirit every year Toss up a mash of extra magic Toss in a batch of love Let up the lights with random logic Look out for sleighs above Santa, Santa, can I have it Please I’ve been so good Santa, Santa, please I beg you Please oh if you would Get up a clash of Christmas color Get in a catch of love Set up and show the shiny decor Shout out with Christmas love Listen, listen, you can see it Spirit everywhere Listen, listen, you can do it Spread it out and share Put up a splash of Christmas spirit Put in a dash of love Stir up the sounds ‘till you can hear it Sing out to those you love Christmas, Christmas, you can fill me Up with Christmas cheer Christmas, Christmas, you fulfill my Spirit every year When we here at Beach Mazda think of all the benefits of being in our business, we quickly think of our relationships with great customers like you. Thank you for giving us the chance to do what we enjoy. As the holiday season is upon us, we find ourselves reflecting on the past year and those who have helped to shape our business. It’s been quite a year for us all! We hope that 2017 has been just as memorable for you, your colleagues and your loved ones. We look forward to working with you in the years to come. Keep spreading the Christmas spirit all year long! Merry Christmas!

Mazda just gave the world some really fantastic news. It's about the KAI CONCEPT and some other really fantastic news. Here’s what they had to say in a recent press release back in November: more HIROSHIMA, Japan Mazda Motor Corporation unveiled two concept models, the Mazda KAI CONCEPT and the Mazda VISION COUPE at the 45th Tokyo Motor Show today. Organized by the Japan Automobile Manufacturers Association, the show will be open to the public from Oct. 28 through Nov. 5. Mazda has scheduled a press conference for 9:40 p.m. PDT (1:40 p.m. JST) today. The Mazda KAI CONCEPT compact hatchback heralds a new generation of Mazda cars. Featuring the next-generation SKYACTIV™-X gasoline engine, SKYACTIV™-Vehicle Architecture and a more mature expression of the KODO design language, the model embodies the technology, engineering and design concepts that will define the next generation of Mazda cars. Refinements in all areas of dynamic performance have produced a dramatically quieter, more comfortable ride and an enhanced performance feel. The KAI CONCEPT features muscular, solid proportions and its form is brought to life by a delicate flow of reflections over the body sides. New Design VISION The VISION COUPE represents Mazda’s design vision for next-generation models; a more mature expression of KODO applies a Japanese aesthetic to achieve more elegant and premium styling. The exterior features a “one motion” form that exudes a sense of speed and the interior combines three-dimensional depth with a strong longitudinal axis to create a relaxed space that maintains a sense of speed. In line with its “Sustainable Zoom-Zoom 2030” long-term vision for technology development, Mazda aims to use the fundamental appeal of the automobile – driving pleasure – to inspire people, enrich society and help bring about a beautiful earth. By offering an experience of car ownership that celebrates driving, the company hopes to enrich lives and build a strong bond with customers. Call Beach Mazda Isn’t this great news? Want to learn more? Give Beach Mazda a call today!

New  SKYACTIV™-X By now, you must have heard about Mazda’s new SKYACTIV™-X engine. It features Spark-Controlled Compression Ignition which is a never-before-seen combustion method. It’s also the second step in Mazda’s development of a gasoline engine with the perfect internal combustion mechanism. No doubt, this has been a long term goal of engineers. In this new engine, spark plug ignition is used to control compression ignition. This results in a greatly improved range of important performance indicators. more Evolution The groundbreaking SKYACTIV™-X engine is exclusive to Mazda. Mazda also believes that there is still plenty of room for further evolution of the combustion engine. This technology also has the potential to help the global environment. Mazda has no plans to end their mission to develop the ideal combustion engine. The corporate vision of protecting the planet while enriching people’s lives through the “joy of driving” continues. Fuel Saving The range where the engine is able to deliver excellent fuel economy has been dramatically expanded with the use of the SKYACTIV™-X, meaning that this system is able to deliver lower fuel consumption than ever before in a whole range of driving scenarios, including city driving, long-distance driving on expressways and more. Performance Unique to Mazda, the SKYACTIV™-X is a new kind of combustion engine that combines the advantages of gasoline and diesel engines to achieve outstanding environmental performance and uncompromised power and acceleration performance. This revolutionary technology represents the start of an exciting new stage in our quest to develop the ideal internal combustion engine. Fully supporting the Jinba-ittai driving experience Mazda aims to provide, SKYACTIV™-X was developed in consideration of our planet and all who live here. Call today! Want to learn  more? By all means, give Beach Mazda a call today! We will be ready and waiting to help you in your car buying process! Please don’t delay. New models are driving off the lot quickly due to high demand.

Halfway through the 2017 model year, Mazda has updated the Mazda6 with some impressive standard and available features. Keep reading for all the great news about the 2017.5 Mazda6! more 2017.5 Mazda6 For the 2017.5 Mazda6 model year, the Mazda6 Touring has gained leather seats. Both the Mazda6 Sport and Touring models have seen changes in trim as well. Of course, those aren’t the only things! New Standard Features In the entry level 2017.5 Mazda6 Sport, you’ll now see Blind Spot Monitoring and Rear Cross-Traffic Alert as standard features. This only furthers Mazda constant commitment to making safer vehicles. Did you know that Mazda6 was named a 2017 Insurance Institute for Highway Safety “Top Safety Pick+” winner? This is the highest honor awarded by the non-profit safety agency. In fact, all the Mazda vehicles have earned this distinction and Mazda is the only automaker able to make this claim. The Sport also comes equipped with 17-inch alloy wheels and cloth seating surfaces. There’s also keyless entry, backup camera and power windows among many other standard features you really need to see.  The Mazda6 Touring upgrades to 19-inch wheels and leatherette-upholstered seats. Mazda also added Advanced Keyless Entry, dual-zone automatic climate control and read HVAC vents. There’s also a 6-way power driver’s seat and Smart City Brake Support. Navigation and heated front seats are now standard features for the 2017.5 model year. New Available Features The Mazda6 Grand Touring model includes a full-color Active Driving Display heads-up unit. It also offers LED interior and fog lamps and an LED signature grille surround. There’s a driver’s memory seat and a 6-way power passenger seat, too. In fact, there’s a ton of features, both standard and available, that you really need to appreciate for yourself Call Beach Mazda Give Beach Mazda a call today. We are more than ready to help you find the right Mazda6 for you to drive home today!

Contact Us The holidays have arrived in Myrtle Beach, and folks are flocking from Florence, Georgetown, and the cooler regions of the country to the beautiful Myrtle Beach in South Carolina for the holidays. Here are some of the biggest and best activities going on this holiday season from the helpful staff of friendly locals at Beach Mazda. 1. Crazy Country Christmas If you’re going down to Dixie for Christmas this year, there’s no better way to enjoy it than with the Crazy Country Christmas at the GTS theatre, with hits like “Redneck Reindeer” and “I Saw Mommy Kissing Santa Claus.” Where: 1220 Port Drive, Myrtle Beach, SC When: November 4th - December 30th (various times) 2. A Very Fashionable Christmas! Take the drive to Georgetown’s Kaminsky House Museum, where some of the most acclaimed interior designers in the region will deck the halls with holiday cheer for A Very Fashionable Christmas! The museum will also be hosting Christmas candlelit tours throughout the season. Where: 1003 Front Street, Georgetown, SC When: November 10th - December 29th (various times) 3. North Myrtle Beach Christmas Parade Bundle up with family and friends at the annual North Myrtle Beach Christmas Parade, complete with marching bands, local community groups, floats, and a special appearance by Santa Claus. Where: Main Street, North Myrtle Beach, SC When: Saturday, December 2, 5:30 - 7:00 p.m. 4. Motown Christmas Tribute Another exciting event at the GTS Theatre is the Motown Christmas Tribute, bringing soulful holiday classics from the ‘60s and ‘70s that will get the whole family bouncing in their seats. With hits from Diana Ross to Stevie Wonder, this lineup is appropriate for all audiences. Where: 1220 Port Drive, Myrtle Beach, SC When: November 3 - December 29 (various times) Enjoy Every Season Near Charleston with the Beach Mazda Team to Show You Around From Charleston to Wilmington, there’s always lots to do around greater Myrtle Beach, and the team at Beach Mazda is here to keep you having fun throughout the holidays and well beyond. If you have questions about things to do over the holidays, feel free to contact us.