Aug 3, 2016

Redesigned WebsiteThere’s some great big news from Mazda North American Operations (MNAO)! It was recently announced that in an effort to better engage with customers, MNAO has launched a completely redesigned website!

Redesigned WebsiteMazda wants to be able to better assist car buyers through the research and car buying process. Better yet, Mazda doesn’t stop there. They also want to make sure they can better meet the needs of Mazda owners and improve their experience of customer service. If you want to check out the new and improved website, you can check it out here.

The Vice President of marketing for MNAO Russell Wager had this to say about the website update: “As customer shopping behavior changes, Mazda customers of today are changing as well. While our customers continue to trend toward being slightly older than before, those buyers are more affluent and more tech savvy, making it imperative for us to meet them where they are.“

Redesigned WebsiteMazda has redesigned their website to be more user-friendly. It features enhanced shopping tools and a seamless navigation process. The site was redesigned because Mazda realized that their customer’s shopping behavior has changed over the years. There’s a much stronger reliance on online research when a person is searching for a new vehicle. Because so many people are going online to search for their next vehicle Mazda developed an online platform that provides the most relevant information front and center. The links are prominent and easily accessible. There are less clicks to get to the shopping tools. Mazda has also made it easier for car buyers to build and price a vehicle online. They will also have access to vehicles that are located in their own areas. The redesigned website is also mobile friendly! Current Mazda owners will also be able to make great use of the redesigned website because the owner’s section is super easy to access!

Redesigned WebsiteBeach Mazda also recently redesigned their own website as well! Car buyers from Wilmington to Charleston to Florence and all the places in between will be able to find their next Mazda vehicle right on Beach Mazda’s new website. There’s a ton of vehicle information available, like the CarFax report. Beach Mazda also provides 40+ pictures of the interior and exterior of each vehicle on the lot!

GET STARTED BM1Give Beach Mazda a call today! We’re ready to help you buy your next Mazda vehicle!